Description

How COVID-19 has changed consumer expectations for Health Tech

featuring John Whyte, MD, MPH, Chief Medical Officer, WebMD
moderated by Melissa Chadwick, Merritt Group

Would you go to the doctor if you could just download an app? The pandemic has drastically changed consumer expectations of healthcare delivery, and that reaches far beyond finally embracing telehealth. Fitness trackers, remote patient monitoring and other wearable devices are drowning consumers in information; not all of it useful. Figuring out how to successfully transform that unstructured data into meaningful insights – and then deliver triggers on how to advance care – is the next great frontier. But this shift challenges the status quo of care delivery today, creating both friction and opportunity for innovators.  

 In this fireside chat and open Q&A session, Dr. John Whyte, Chief Medical Officer of WebMD, will cover: 

• How shifting consumer behavior is impacting the entire healthcare ecosystem  
• Key technology considerations in a post COVID-19 landscape 
• The regulatory outlook and its impact on go-to-market strategies 
• What changing resource allocations could mean for health tech innovators  

About the speaker:
John Whyte, MD, MPH is the Chief Medical Officer of WebMD. In this role, Whyte leads efforts to develop and expand strategic partnerships that create meaningful change around important and timely public health issues. Prior to WebMD, Whyte served as the director of professional affairs and stakeholder engagement at the Center for Drug Evaluation and Research at the U.S. Food and Drug Administration. Before this, Whyte worked for nearly a decade as the chief medical expert and vice president, health and medical education, at Discovery Channel, where he developed, designed, and delivered educational programming that appealed to both a medical and lay audience. He completed an internal medicine residency at Duke University Medical Center as well as earned a Master of Public Health in health policy and management at Harvard University School of Public Health. Whyte is a board-certified internist and continues to see patients in Washington, DC, and Maryland.